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Exploring corporate strategy / Gerry Johnson, Kevan Scholes, Richard Whittington.

By: Johnson, Gerry.
Contributor(s): Scholes, Kevan | Whittington, Richard, 1958-.
Material type: TextTextPublisher: Harlow, Essex, England ; New York : FT/Prentice Hall, c2005Edition: 7th ed.Description: xxxv, 635 p. : ill. (some col.) ; 27 cm.ISBN: 0273687395 (pbk. : text only); 0273687344 (text and cases).Subject(s): Business planning | Strategic planning | Business planning -- Case studies | Strategic planning -- Case studiesDDC classification: 658.4/012
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Includes bibliographical references and indexes.