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The total package : the evolution and secret meanings of boxes, bottles, cans, and tubes / Thomas Hine.

By: Hine, Thomas, 1947-.
Material type: TextTextPublisher: Boston : Little, Brown, c1995Edition: 1st ed.Description: xi, 289 pages : illustrations (some colour) ; 25 cm.ISBN: 0316364800 :.Subject(s): Packaging -- Social aspects -- United States | Packaging -- United States -- Psychological aspects | Advertising -- Social aspects -- United StatesDDC classification: 658.5/64
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Includes bibliographical references (p. 269-277) and index.