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Design leadership : securing the strategic value of design / by Raymond Turner.

By: Turner, Raymond, 1946-.
Material type: TextTextPublisher: Burlington : Gower Publishing Limited, 2013Description: 255 pages : illustrations ; 26 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781409463238 (hbk. : alk. paper).Subject(s): Leadership | Industrial design -- ManagementDDC classification: 745.20968/4
Contents:
List of figures and diagrams -- About the author -- Foreword -- Acknowledgements -- Introduction -- How the book works -- Preparing the ground -- The skeptics -- Deliver strategy -- Demonstrate added value -- Build reputation -- Design spend -- Summary of Part One -- The how and what of delivery -- Managing and leading -- Understanding opportunity -- Behavioural style -- Summary of Part Two -- Looking back to look forward -- Challenges for design leaders -- Summary of reflections -- Appendix: Introduction -- References -- Index.
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Books Raffles University
Reference 		Reference HD57.7 .T88 2013 (Browse shelf) Available RUI1500043

Includes bibliographical references (pages 245-246) and index.

List of figures and diagrams -- About the author -- Foreword -- Acknowledgements -- Introduction -- How the book works -- Preparing the ground -- The skeptics -- Deliver strategy -- Demonstrate added value -- Build reputation -- Design spend -- Summary of Part One -- The how and what of delivery -- Managing and leading -- Understanding opportunity -- Behavioural style -- Summary of Part Two -- Looking back to look forward -- Challenges for design leaders -- Summary of reflections -- Appendix: Introduction -- References -- Index.