Strategy--process, content, context : an international perspective / Bob de Wit, Ron Meyer.
By: Wit, Bob de.
Contributor(s): Meyer, Ron.
Material type:
TextPublisher: London : Thomson, 2004Edition: 3rd ed.Description: xxiv, 957 p. : ill. (some col.) ; 26 cm.ISBN: 1861529643; 0324282710 (cover).Subject(s): Strategic planning | Business planning | International business enterprisesOnline resources: Table of contents
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Includes bibliographical references and index.