Naive : modernism and folklore in contemporary graphic design / [edited by Robert Klanten & Hendrik Hellige].
By: Klanten, Robert.
Contributor(s): Hellige, Hendrik | Klanten, Robert.
Material type: TextPublisher: Berlin : Gestalten, 2009Description: 175 pages : chiefly colour illustrations ; 28 cm.ISBN: 3899552474 (pbk.); 9783899552478 (pbk.).Other title: Modernism and folklore in contemporary graphic design.Subject(s): Advertising layout and typography | Folklore in art | Graphic arts | Graphic design (Typography) | Primitivism in artDDC classification: 741.6 Summary: "A minimalist design vocabulary is currently being reinvented by a troop of young graphic designers who are rediscovering the stylistic elements reminiscent of classic graphic design such as silkscreen printing, classical typography and folk art and integrating them into their work. Naive documents this extraordinary renaissance of Classic Modernism, from the 1940s to 1960s, in contemporary graphic design." -- cover.Includes index.
"A minimalist design vocabulary is currently being reinvented by a troop of young graphic designers who are rediscovering the stylistic elements reminiscent of classic graphic design such as silkscreen printing, classical typography and folk art and integrating them into their work. Naive documents this extraordinary renaissance of Classic Modernism, from the 1940s to 1960s, in contemporary graphic design." -- cover.