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Strategic Management and Competitive Advantage: Concepts/ Jay B. Barney

By: Barney, Jay B.
Contributor(s): Hesterly, William S.
Material type: TextTextPublisher: Harlow: UK; Pearson; 2020Description: 390 pages : color illustrations.ISBN: 9781292266954 (pbk); 9781292266961 (pdf).Subject(s): Strategic planning | Business planning | Industrial managementDDC classification: Online resources: RKL e-book viewer
Contents:
PART I: THE TOOLS OF STRATEGIC ANALYSIS 1. What is Strategy and the Strategic Management Process? 2. Evaluating a Firm's External Environment 3. Evaluating a Firm's Internal Capabilities END-OF-PART I: CASES PC 1-1 PART II: BUSINESS-LEVEL STRATEGIES 4. Cost Leadership 5. Product Differentiation 6. Flexibility and Real Options 7. Collusion END-OF-PART II: CASES PC 2-1 PART III: CORPORATE STRATEGIES 8. Vertical Integration 9. Corporate Diversification 10. Organizing to Implement Corporate Diversification 11. Strategic Alliances 12. Mergers and Acquisitions END-OF-PART III: PC 3-1 Appendix: Analyzing Cases and Preparing for Class Discussions Glossary Company Index Name Index Subject Index
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PART I: THE TOOLS OF STRATEGIC ANALYSIS 1. What is Strategy and the Strategic Management Process? 2. Evaluating a Firm's External Environment 3. Evaluating a Firm's Internal Capabilities END-OF-PART I: CASES PC 1-1 PART II: BUSINESS-LEVEL STRATEGIES 4. Cost Leadership 5. Product Differentiation 6. Flexibility and Real Options 7. Collusion END-OF-PART II: CASES PC 2-1 PART III: CORPORATE STRATEGIES 8. Vertical Integration 9. Corporate Diversification 10. Organizing to Implement Corporate Diversification 11. Strategic Alliances 12. Mergers and Acquisitions END-OF-PART III: PC 3-1 Appendix: Analyzing Cases and Preparing for Class Discussions Glossary Company Index Name Index Subject Index