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Change by design : how design thinking transforms organizations and inspires innovation / Tim Brown ; with Barry Katz.

By: Brown, Tim, 1954-.
Contributor(s): Katz, Barry.
Material type: TextTextPublisher: [New York] : Harper Business, c2009Edition: 1st ed.Description: viii, 264 p. : ill. ; 24 cm.ISBN: 9780061766084 (hc.); 0061766089 (hc.).Subject(s): Organizational change | Reengineering (Management) | Corporate reorganizations | Industrial designDDC classification: 658.4/063
Contents:
Getting under your skin, or, How design thinking is about more than style -- Converting need into demand, or, Putting people first -- A mental matrix, or, "These people have no process!" -- Building to think, or, The power of prototyping -- Returning to the surface, or, The design of experiences -- Spreading the message, or, The importance of storytelling -- Design thinking meets the corporation, or, Teaching to fish -- The new social contract, or, We're all in this together -- Design activism, or, Inspiring solutions with global potential -- Designing tomorrow--today.
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Item type Home library Collection Call number Status Date due Barcode
Books Raffles Kuala Lumpur
HD58.8.B772 2009 (Browse shelf) Available RKLB18000370
Books Raffles University
Reference 		Reference HD58.8 .B772 2009 (Browse shelf) Available RUI1400302

Illustrations on end papers.

Includes bibliographical references and index.

Getting under your skin, or, How design thinking is about more than style -- Converting need into demand, or, Putting people first -- A mental matrix, or, "These people have no process!" -- Building to think, or, The power of prototyping -- Returning to the surface, or, The design of experiences -- Spreading the message, or, The importance of storytelling -- Design thinking meets the corporation, or, Teaching to fish -- The new social contract, or, We're all in this together -- Design activism, or, Inspiring solutions with global potential -- Designing tomorrow--today.